Geely Auto Group made its first group-level appearance at the Paris Motor Show on October 12, 2026, bringing together its Geely, Lynk & Co and Zeekr brands at the Paris Expo Porte de Versailles. The company used the event to showcase a product range spanning mainstream, premium and luxury segments, according to Sina Auto.
European debuts and new models
The Geely Monjaro EM-i and the Galaxy Warship 700 led the brand's electrified lineup at the show. The Monjaro EM-i is the first Geely model to have its global debut outside China, powered by a 1.5TD dedicated hybrid engine paired with a dual-motor system. The Galaxy Warship 700, which had its worldwide launch on October 10, appeared in Paris to demonstrate Geely's work in intelligent and all-terrain technology for European buyers.
Lynk & Co unveiled the 07GT, a new model developed for global markets. Built on the brand's "The Next Day" design language, the 07GT combines the elegance of a shooting brake with the sporty character of a performance coupe, aiming to appeal to European customers who value wagon styling, practicality and driving dynamics.
Zeekr brought the 9X, its flagship for the European luxury market, embodying the brand's "A New Class of Luxury" positioning. The 9X is already open for orders in Europe, with deliveries scheduled to begin in January 2027. The company also showed the new Zeekr 7X, which it describes as a key driver of its European growth, with upgrades to driver assistance, cabin, exterior, range and performance.
Sales momentum and expansion plans
In September 2026, the three Geely Group brands together surpassed 10,000 units in monthly sales across the European Union for the first time, a milestone the company attributes to more than two decades of investment in the region and its growing localisation efforts. Geely said it now operates three R&D centres and three design centres in Europe.
Geely brand is present in 27 European countries with more than 450 sales outlets. Recent launches include the Geely E5 (known as Galaxy E5 in China), the Geely Starray EM-i (Galaxy Starship 7) and the Geely E2 (Galaxy Xingyuan). The E2 went on sale in the UK and France in August, then expanded to Spain, Germany and three other markets, with more countries planned.
Lynk & Co operates in 25 European countries with over 140 sales points. From 2027, Volvo Cars will become the exclusive distributor of Lynk & Co in Europe, using its mature retail and service network to broaden customer reach while preserving the brand's distinct positioning.
Zeekr said its European deliveries grew 200% year-on-year in 2026, making it one of the fastest-growing premium car brands in the region. After recent entries into Finland, the Baltic states, Poland and Austria, Zeekr now operates in 22 European countries and aims to cover 95% of the region by the end of the year.
