Seres has kicked off nationwide deliveries of the Aito M9 Ultimate Long-Wheelbase Edition, a new derivative of its flagship SUV, according to Chinese automotive outlet Gasgoo. The first batch of vehicles was handed over to customers on September 12 at Seres' super factory in Longxing, Chongqing, marking the model's official entry into the market.
The Aito M9, co-developed with Huawei, has been a key player in China's premium new-energy vehicle segment since its launch. The Ultimate Long-Wheelbase Edition adds a more spacious rear cabin, targeting buyers who prioritize comfort and luxury. The model is part of Seres' strategy to strengthen its position in the high-end market under the Aito brand, which has become a significant contributor to the company's sales.
Production and Market Context
The Chongqing Longxing factory is one of Seres' primary production bases, and the delivery event there underscores the company's manufacturing capabilities. The Aito M9 series has been a strong performer, with the standard version consistently ranking among China's top-selling large SUVs. The new Long-Wheelbase Edition is expected to broaden the model's appeal, offering more legroom and premium amenities for rear-seat passengers.
While specific pricing for the Long-Wheelbase Edition has not been disclosed in the report, the standard Aito M9 starts at 469,800 yuan (about $66,200) in China, a guide price before taxes and incentives. The M9 is available in both BEV (battery-electric) and EREV (range-extender) variants, with the latter combining an electric motor with a small petrol engine to extend driving range.
Seres, which also manufactures vehicles for other brands, has been ramping up production to meet demand for the Aito lineup. The company's partnership with Huawei has been central to its recent success, with the M9 featuring Huawei's advanced driver assistance systems and smart cockpit technology.
Industry Implications
The delivery of the Long-Wheelbase Edition comes as competition in China's premium EV market intensifies, with rivals like Li Auto and Nio also targeting the large-SUV segment. The Aito M9's strong sales have helped Seres post record quarterly revenues, and the company is betting on the new variant to sustain momentum.
According to Gasgoo, the delivery event signals that Seres is prioritizing customer experience and production efficiency. The factory's output will be crucial as Aito expands its product lineup, including the upcoming M8, which is expected to launch later this year.
For consumers, the Long-Wheelbase Edition offers a compelling option in the luxury SUV space, combining Chinese engineering with Huawei's technology. As deliveries roll out nationwide, the model is poised to challenge established players and further cement Aito's reputation in the high-end market.
